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Wonderland behind the looking-glass and its touch
Brdička, Vojtěch ; Jirák, Jan (advisor) ; Kraus, Jiří (referee)
This work is the structured indictment of mediality in us. It argues that media do not satisfy us, nor we are controlled by them. We are much rather satisfied and at the same time controlled by the mediality inside ourselves. Mediality phenomenon is postulated here in the spirit of Jean Baudrillard's theory, not as a mediator of the relations between people, but as their killer. The expansion of digital media doesn't bring us closer to others, but it separates others from us in time and space. The others are transmitted to us only in the form of selected mosaic of images. This alienation is the result of a desire for our own particular worlds, not the conspiracy of power. Efficiency, speed, focus on result and positive thinking are the values that define the orientation of media development. The result is not imitation, but perfection. That's why we use the media. It lures us by the promise of immortality, but in conclusion it only creates a lifeless sign from us. Every human desire is ambivalent, and the desire to create our own post-mortem images can become in its hypertrophy the fatal fulfilment of the death instinct.
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Front Pages of Reflex Magazine and Construction of Hyperreality
Krutilek, Ondřej ; Podzimek, Jan (advisor) ; Klabíková Rábová, Tereza (referee)
According the research there were noticed few interesting elements of simulacra "comportment" and about the nature of hyperreality itself. First of all there was described, that the nature of hyperreality is very different compared to realities of lower levels. Hyperreality is a semantic space which is filled with simulacra. Those simulacra are holding very strong meaning, which is technically one of the basic elements of their nature. At the other hand not every meaning did pass to the hyperreal stadium. It means that in the end hyperreality suffers the lack of meanings. Its spectre of meanings is simply very limited. Although simulacrum holds a very strong meaning, it can disappear. In this paper there were described two ways, how it can happen. Both ways are directly connected with interest of audience, which mean in this case the interest of public. Simulacra can simply disappear when the audience forget them because of change of the cultural rules. The other way is a kind of simulacra duel. Against older simulacrum is putted a new one. If audience because of any reason decide, that the new simulacrum fits better to their needs, that the old one, the old one disappears. It was described, that there is wide spectre of objects which are able to pass through simulation and become simulacrum. In the...
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Wonderland behind the looking-glass and its touch
Brdička, Vojtěch ; Jirák, Jan (advisor) ; Halada, Jan (referee)
This paper is a structured indictment of mediality in people. It argues that media does not satisfy us, nor are we controlled by it. We are rather satisfied and at the same time controlled by the mediality inside ourselves. The Mediality phenomenon is postulated here in the spirit of Jean Baudrillard's theory, not as a mediator of the relations between people, but rather as their gravedigger. The expansion of digital media doesn't bring us closer to others, but it separates others from us in time and space. The others are transmitted to us only in a form of selected mosaic of images. This alienation is a result of a desire for our own particular worlds, not the conspiracy of power. Efficiency, speed, focus on results and positive thinking are the values that define the orientation of today's media development. The result is not imitation, but perfection. That's why we use media. It lures us by the promise of immortality, but in conclusion it only creates a lifeless sign of us. Every human desire is ambivalent, and the desire to create our own post-mortem images can become in its hypertrophy only the fatal fulfilment of the death instinct.
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Wonderland behind the looking-glass and its touch
Brdička, Vojtěch ; Jirák, Jan (advisor) ; Kraus, Jiří (referee)
This work is the structured indictment of mediality in us. It argues that media do not satisfy us, nor we are controlled by them. We are much rather satisfied and at the same time controlled by the mediality inside ourselves. Mediality phenomenon is postulated here in the spirit of Jean Baudrillard's theory, not as a mediator of the relations between people, but as their killer. The expansion of digital media doesn't bring us closer to others, but it separates others from us in time and space. The others are transmitted to us only in the form of selected mosaic of images. This alienation is the result of a desire for our own particular worlds, not the conspiracy of power. Efficiency, speed, focus on result and positive thinking are the values that define the orientation of media development. The result is not imitation, but perfection. That's why we use the media. It lures us by the promise of immortality, but in conclusion it only creates a lifeless sign from us. Every human desire is ambivalent, and the desire to create our own post-mortem images can become in its hypertrophy the fatal fulfilment of the death instinct.
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